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Experts discuss AI and trend research at Wismar UAS

Wirtschaftsinformatik,ProWi
The group of experts on the campus of the University of Wismar in front of the library building.
The experts on the campus of the Wismar University of Applied Sciences. On the far right, Prof. Dr. Volker Grienitz, head of the Master's programme in Business Informatics at the Wismar Business School. Source: Wismar UAS/VG

Six experts from industry and science met at the University of Wismar to exchange ideas on future trends and AI in trend research. After a tour of the research facilities, the focus was on methodological approaches and challenges in trend analysis.

One of the key topics was the Industrial Metaverse, which uses digital twins and VR/AR technologies to open up new possibilities for sustainable production processes. AI-supported tools for trend analysis and their strategic implications were also discussed.

The exchange at the Innovation Port showed the importance of cooperation between science and industry in order to identify and exploit future trends at an early stage.

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